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VSDC’s free version comes with powerful features, including audio editing and color correction, while the Pro package includes image stabilization, voice-over support, and visual waveform. Control playback speed by reversing, slowing down, and speeding up.Can fade, slide, bounce, and animate anything.Creates 3D animated titles and effects, like weather conditions, a change in lighting, or flying text.Removes background, inverts colors, and adjusts brightness.Allows drag and drop of video, audio, or image files from desktop.

Adds titles provided or custom template.

Unlimited layers for watermarks, background videos, and audio tracks.

It also offers credit scrolling, frame stepping, time mapping, audio mixing, and real-time preview. OpenShot is an efficient option for small businesses and is best for clip resizing, scaling, trimming, snapping, and rotation. OpenShot’s simple user interface is just one feature that makes it a great option for anyone who wants to try their hand at video editing before purchasing a more complex tool. Here are a few options, in no particular order, ranging from basic to advanced, you can use to edit long-form content for YouTube, your ecommerce site, or a variety of other platforms.

Best free video editing software for desktopĭesktop-based video editing software usually has more power than mobile apps. There are a number of easy-to-use software options available to edit videos-many for free-that can help you stand out from your competition.īelow, we've compiled a list of the best video editing software from around the web, as well as a few with affordable paid versions.Įach entrepreneur has their own specific needs, so we’ve run down some of the most useful features of each tool, and split the list into editing software for desktop and editing software for mobile. Good video editing software can help you showcase your products from every angle, helping you produce professional video for platforms like Instagram, Facebook, YouTube, or anywhere else you share brand videos. In fact, according to online publication Small Business Trends, ecommerce product videos can increase conversion rates by 144%.

Well-produced product videos are a more engaging form of content marketing than photographs alone and can reduce a customer’s hesitation in making a purchase.